Assistant Manager - Markets - National - CBS - BMC - Enablement - Mumbai

Requisition Id: 1740348

As a global leader in assurance, tax, transaction and advisory services, we hire and develop the most passionate people in their field to help build a better working world. This starts with a culture that believes in giving you the training, opportunities and creative freedom. At EY, we don't just focus on who you are now, but who you can become. We believe that it’s your career and ‘It’s yours to build’ which means potential here is limitless and we'll provide you with motivating and fulfilling experiences throughout your career to help you on the path to becoming your best professional self.

The opportunity : Assistant Manager-National-Markets-CBS - BMC - Enablement - Mumbai

National :

National comprises of sector agnostic teams working across industries for a well rounded experience.

CBS - BMC - Enablement :

Our Markets team focuses on providing account teams with the support they need to help drive revenue growth. Our "account-centric" approach to serving clients starts with understanding their business and providing tools and enablers to provide  consistency on how we identify and align our services and solutions to our clients' most pressing issues. We deliver services through one or more of our four global service lines: Assurance, Consulting, Strategy and Transactions and Tax. Our Markets team comprises of Business Development and Brand Media & Communication (BMC).

By adopting EY methodologies, executing on guidance, and leveraging tools and strategic programs, we bring the necessary rigor to our engagements. And by accessing our latest EY insights, solutions and client conversation tools, we have more meaningful conversations with our clients to help shape their thinking and generate additional value creation.

Your key responsibilities

Technical Excellence

• The role in the Brand, Marketing and Communications (BMC) function is responsible for executing and managing 360-degree marketing communications campaigns, primarily PR, external communications for various channels, events support for Technology Consulting and the broader theme of AI. This includes working closely with the Consulting business teams and the wider BMC team for executing the Marketing and Communications Strategy which supports the overall priorities for EY India’s Technology Consulting and the sectors assigned to the individual.  Job description: 
• Proactive media engagement both traditional and new age media to favourably position the brand, the relevant solutions, sectors and subject matter leaders
• Liaise with internal stakeholders/leadership to create and promote external announcements of business wins/thought leadership reports with relevant target audience through effective PR promotions. 
• Execute the priority marketing initiatives building a favourable position for the brand’s AI and Technology Consulting offerings. Key responsibilities include, but are not limited to, the ideation and promotion of PoV via reports/articles, writing marketing collateral, management of events and webcasts, and employee branding initiatives, all while adhering to EY brand guidelines and processes.
• Liaison with the global marketing teams to track global campaigns and adapt those to be leveraged in India 
• Facilitate in internal reportage and the various firm processes 
• In discussion with the EY social media team, develop and implement a digital and social media strategy aimed towards enhancing the visibility of leadership and solutions. This includes ideation, maintenance, content curation and innovative marketing of thought leadership, webpages and social media platforms 
• Develop internal communication, leadership messages, etc. to raise solution or program awareness within the employee groups    Preferred skills set:  
• Demonstrate experience in media relations, especially for a reputed PR agency and engage journalists without external agency support. 
• Should understand the new age, traditional media, social media modus operandi 
• A strong executive presence, ability develop trusted business relationships with senior leadership 
• Demonstrate strong project management skills and proficiency in content creation and copy writing 
• Past experience with tech companies will be preferred  
• Demonstrate excellent written and spoken communication abilities with a capability to network in external settings including events and in the PR community 
• Work collaboratively and effectively with peer functions and stakeholders to deliver on Technology Consulting and the assigned sectors strategic priorities 
• Creative thinking for innovative marketing solutions 

Skills and attributes

To qualify for the role you must have
Qualification

• Bachelor of Commerce
• Bachelor of Arts in English Literature
• Graduate or Post Graduate

Experience

• 6+years

What we look for

People with the ability to work in a collaborative manner to provide services across multiple client departments while following the commercial and legal requirements. You will need a practical approach to solving issues and complex problems with the ability to deliver insightful and practical solutions. We look for people who are agile, curious, mindful, and able to sustain positive energy, while being adaptable and creative in their approach.

What we offer

Fuelled by the brilliance of our people, EY has emerged as the strongest brand and the most attractive employer in our field, with market-leading growth over competitors. Our people work side-by-side with market-leading entrepreneurs, game-changers, disruptors, and visionaries. As an organization, we are investing more time, technology, and money than ever before in skills and learning for our people. At EY, you will have a personalized Career Journey and also the chance to tap into the resources of our career frameworks to better know about your roles, skills, and opportunities.

EY is equally committed to being an inclusive employer, and we strive to achieve the right balance for our people—enabling us to deliver excellent client service while allowing our people to build their careers as well as focus on their wellbeing.

If you can confidently demonstrate that you meet the criteria above, please contact us as soon as possible.

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