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Customer Tech - Adobe - Target Senior DEV

Location:  Kochi
Other locations:  Anywhere in Country
Salary: Competitive
Date:  22 Oct 2025

Job description

Requisition ID:  1633364

At EY, we’re all in to shape your future with confidence. 

We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. 

Join EY and help to build a better working world. 

 

Job Description – Adobe Target Senior

 

Experience: Min 5 years of Adobe Target hands on experience

 

Responsibilities:

 

  • Develop and implement Adobe Target Activities to improve website conversion rates, engagement, and customer lifetime value.
  • Design and create Adobe Target experiences using a variety of targeting methods, such as audience segmentation, dynamic content, and personalization.
  • Launch and monitor Adobe Target Activities to track performance and optimize results.
  • Troubleshoot Adobe Target issues and provide technical support to stakeholders.
  • Partner strategically with product management and analytics teams to support distinct Target capabilities i.e., A/B testing, MVT, Recommendations, XT (Experience Targeting) and Automated Personalization.
  • Experience in implementing & configuring Web & Mobile SDKs, Data streams and Adobe Data Collection/Adobe Launch.
  • Stay up-to-date on the latest Adobe Target features and best practices.

 

 

Knowledge and Skill:

 

  • In-depth knowledge of Adobe Target platform, including its capabilities, features, and integration with other Adobe Experience Cloud products.
  • Excellent knowledge of Adobe Analytics, Adobe DTM/Launch
  • Proficiency in JavaScript, HTML, CSS, and other web technologies.
  • Good understanding of Optimization / Testing Tools like Adobe Target.
  • Experience with A/B Testing, MVT, Experience Targeting, Automated Personalization and Recommendations.
  • Good understanding/exposure to cross-product integration (i. e. Target - AAM, Target - Analytics, Target - AEP, etc.).
  • Hands-on experience with network diagnostics, and network analytics tools.
  • Proficient in Tag Management Solutions preferably Adobe Launch/Data Collection.
  • Bachelor’s degree in computer science or related field.
  • Knowledge of Web Analytics is a plus.
  • A solid understanding of how web applications work including security, session management, and best development practices.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Ability to prioritize and manage multiple projects simultaneously, meeting deadlines and delivering high-quality work.

 

EY | Building a better working world

EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets.

Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.

EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories.

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