Adobe Analytics Product Manager

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. 

Adobe Analytics Product Manager

Role Summary

The Adobe Analytics Product Manager owns the vision, roadmap, and delivery of analytics capabilities that power data-driven decisions across digital experiences. This role leads requirement discovery, solution design, and implementation of Adobe Analytics and Customer Journey Analytics (CJA), ensuring reliable data collection, trustworthy insights, and operational excellence for stakeholders across Business, Marketing, and Technology.

Key Responsibilities

• Requirement gathering & documentation
• Solution design
• Implementation leadership (Adobe Analytics & CJA)
• Reports & dashboards
• Testing & deployment
• Operational support & enablement
• Governance & compliance
• Roadmap management
• Creation and management of the Runbooks for EYDxP and consumers

Required Qualifications

• Proven experience (5+ years) with Adobe Analytics and/or Customer Journey Analytics (CJA)
• Ability to document and analyze business requirements
• Proficiency in building reports and dashboards in Adobe Analytics/CJA
• Experience defining and executing testing for analytics solutions
• Strong process orientation for operational support and enablement
• Excellent communication and stakeholder management

Role Scorecard (KPIs & Quarterly OKRs)

• KPI   -     Quarterly OKR
• Time-to-insight      -      Reduce cycle time from requirement to dashboard by 20% per quarter
• Data quality  -  % of validated events/dimensions > 98%
• Adoption    -      Increase active users by 15% quarterly
• Operational efficiency         -   Reduce incident resolution time by 25%
• Business impact   -     Lift in conversion attributed to analytics-informed changes

Runbook Outline for Analytics Support & Enablement

• Incident triage workflow (priority levels, escalation paths)
• Data validation checklist (events, dimensions, identity stitching)
• Release management steps (tagging, QA, deployment)
• Enablement sessions schedule (office hours, training modules)
• Documentation repository structure (taxonomy, governance, FAQs)
• Metrics tracking and reporting cadence

EY | Building a better working world 

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.