Markets Marketing Manager, Assistant Director
Job description
Job Title: Markets Brand and Marketing Campaign Manager
Job Summary: Join our dynamic team as a Brand and Marketing campaign manager, where you will be responsible for creating impactful Markets demand generation campaigns that span across sectors and solutions. You will play a pivotal role in developing marketing insights that highlight our Markets big bets, alliances and convergence opportunities, ensuring the successful execution of cross-functional marketing campaigns. This position offers the chance to enhance EY's brand presence through integrated marketing strategies and to create differentiated EY sector insights.
Key Responsibilities:
- Develop and execute cross-sector and cross-service line timely go-to-market campaigns.
- Collaborate with the sector, service-line and alliance marketing colleagues to align content and bring the breadth of EY to our client experiences and content.
- Manage and track campaign engagement and marketing qualified leads (MQLs).
- Independently handle marketing challenges and maintain communication with stakeholders.
- Support lead generation and retention strategies in partnership with Business Development and account teams.
- Coordinate event timelines and work with teams to achieve goals.
- Utilize digital marketing tools to drive event awareness, registration, and analysis.
- Oversee lead capture and integration with CRM systems.
- Analyze event success and provide recommendations for improvement.
Skills and Attributes:
- Intellectual curiosity about EY's work and external market factors.
- Strong relationship-building skills with internal stakeholders and media outlets.
- Strategic thinking with the ability to create targeted marketing initiatives.
- Market insight and ability to work across various service lines and industries.
- Proficiency in digital marketing tools, such as Marketo.
- Excellent communication skills and the ability to interact with C-Suite executives.
- Strong project management capabilities and multitasking skills.
- Ability to influence without authority and build productive relationships.
Qualifications:
- 7+ years of experience in marketing or communications.
- Bachelor's degree in marketing, communications, or related field.
- Exceptional written and verbal communication skills.
- Proven ability to manage complex projects.
What We Look For: We seek innovative and creative thinkers with strong business acumen and personal leadership. If you are strategic, collaborative, and consultative, and can bring a fresh perspective, you will thrive in our environment.
Join us and be a part of a team that values innovation, creativity, and strategic thinking. Apply now to make a significant impact on our brand and marketing efforts.
- Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
- Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
- Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
- Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.
For those living in California, please click here for additional information.
Nearest Major Market: Houston