CBS-BMC-Brand-Marketing-Social Media Marketing Insights Lead-Assistant Director

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. 

The opportunity

We are looking for an Assistant Director – Social Media Marketing & Listening who will be responsible for leveraging social media data for insights to fuel business strategies. This professional is responsible for understanding business requirements and suggest appropriate solutions based on data. This professional will also be responsible for converting data into actionable insights and use story boarding techniques to create reports.

Key responsibilities

• Connect with internal stakeholder to understand business requirements and suggest appropriate solutions
• Work with business teams to understand their business and research objectives and ensure the questions are answered effectively, and to their satisfaction
• Analyze and interpret data using a variety of social media tools, secondary research and digital analytics platforms, and other related tools.
• Candidate should have the ability to analyze the problem statement and develop business strategies based on data
• Convert data into actionable insights and use story boarding techniques to create reports on PowerPoint.
• Come to clear conclusions, implications, and recommendations on the way forward.
• Ability to work as part of an agile team; independent and showing flexibility during peak times.
• Regularly monitor market & competitive landscape to evaluate existing & upcoming opportunities/ challenges
• Identify trends, monitor current events and influencers, to anticipate opportunities to engage in and/or lead the conversation in key areas of EY’s work

Skills and attributes for success

• Connect with brand and other teams as part of the process
• Should be eager and a fast learner who is willing to expand on core skills
• Help organize and participate in online events to build community and meet marketing objectives 

To qualify for the role, you must have

• Excellent business writing and communication skills
• Strong analytical skills to analyse/ translate data and report findings into clear learnings and actionable next steps
• Ability to analyse, organize and integrate large amounts information into clear concise presentations

Ideally, you’ll also have

• Excellent MS Office skills (Advanced Excel, PowerPoint, Word)
• Knowledge about social and digital media research & analytics
• Working knowledge of Azure and agile ways of working

Technologies and Tools

• LinkedIn
• Adobe Analytics
• Marketo – Nice to have.
• Sprinklr
• Power BI

What we look for

• Experience of working within a B2B brand
• Experience of key topics emerging in the consultancy and digital landscape

What we offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland, and the UK – and with teams from all EY service lines, geographies, and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills, and insights that will stay with you throughout your career.

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.  
• Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. 
• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs

EY | Building a better working world 

 
EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.  

 
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