Senior Manager, Markets - Consumer & Health and Tax & Law

Senior Manager, Markets — Consumer & Health and Tax & Law

General Information

Location: Dublin

Available for Work Visa Sponsorship: NO

Business Area: CBS – Clients and Industries

Contract Type: Full-Time - Permanent

The Team and the opportunity

This role reports into the Head of Markets, working closely with the Consumer & Health and Tax & Law leadership teams, sector leads and account leaders.

The Senior Manager is accountable for developing and delivering integrated marketing and business development strategies for the Consumer & Health industry and Tax & Law. The role strengthens market profile, supports revenue growth and connects industry, service-line and account priorities through insight-led campaigns, client engagement and cross-service-line collaboration.

Your key responsibilities

Core Accountabilities

• Develop and execute annual markets plans for Consumer & Health and Tax & Law, aligned with firm, industry, service-line and commercial priorities.
• Partner with industry, sector, service-line and account leaders to identify growth opportunities, priority accounts, target audiences and compelling market propositions.
• Translate market, client and performance insights into clear campaign, content and engagement priorities.

Campaigns, Content & Market Profile

• Lead integrated campaigns across thought leadership, digital, media, events, sponsorships and client communications.
• Build the profile of priority offerings and subject-matter experts, ensuring consistent brand positioning and strong relevance to Consumer & Health and Tax & Law audiences.
• Oversee flagship programmes, including Tax & Law campaigns, EY Law activity and priority Consumer & Health themes spanning consumer products, retail, health and life sciences.
• Work with specialist marketing and communications teams to deliver high-quality activity on time and within budget.

Client, Account & Commercial Activation

• Support priority-account activation, revenue planning, pipeline development and cross-service-line collaboration.
• Create targeted client programmes for key buyers and communities, including tax leaders, general counsel and senior Consumer & Health decision-makers.
• Use client feedback and relationship insights to improve engagement, strengthen propositions and identify new opportunities.

Performance, Governance & Leadership

• Set objectives and KPIs, monitor campaign and commercial performance, and provide concise reporting and recommendations to leadership.
• Manage budgets, agencies and shared-service resources, maintaining strong delivery discipline and governance.
• Influence senior stakeholders, facilitate planning and performance forums, and act as the central marketing adviser for both portfolios.
• Champion collaboration, innovation and continuous improvement across the wider Markets team.

Skills and attributes for success

To qualify for the role, you must have

• Significant B2B marketing experience, ideally within professional services or another complex, matrixed organisation.
• Proven ability to develop commercially focused, integrated marketing strategies and deliver multi-channel campaigns.
• Strong understanding of industry-led and service-line marketing; experience in Consumer, Health, Tax or Law is advantageous.

Ideally, you will also have

• Excellent stakeholder management, influencing, communication and project leadership skills.
• Confidence using client, campaign, pipeline and revenue data to prioritise activity and demonstrate impact.

What working at EY offers 

We offer a competitive remuneration package. Our comprehensive benefits package includes support for flexible working and career development, and with FlexEY you can select benefits that suit your needs: covering holidays, health and well-being, insurance, savings and a wide range of discounts, offers and promotions. Plus, we offer: 

• Support and coaching from some of the most engaging colleagues around. 

• Opportunities to develop new skills and progress your career. 

• The freedom and flexibility to handle your role in a way that’s right for you. 

All our employees are given a benefits package which they can tailor to suit their individual preferences. Our range of benefits include: 

• Pension
• Discounted health insurance
• Web Doctor – Free unlimited online GP consultations for you and your family
• The purchase of additional annual leave
• Hybrid Working
• Free Gym membership
• Travel Pass
• Maternity & Paternity leave
• Bike to work Scheme
• Recognition Awards
• Cash incentives for referrals
• Work Mobile
• Tech MBA paid by EY
• Wellness rooms available in some offices

EY is committed to being an inclusive employer and we are happy to consider flexible working arrangements. We strive to achieve the right balance for our people, enabling us to deliver excellent client service whilst allowing you to build your career without sacrificing your personal priorities. While our client-facing professionals can be required to travel regularly, and at times be based at client sites, our flexible working arrangements can help you to achieve a lifestyle balance. 

Career Progression 

• When you join EY, you will be supported to ensure that you are enhancing your skills from day one. 

• Continuous learning, where you can develop the mindset and skills to navigate whatever comes next. 

• As you grow and develop here, you’ll discover opportunities to help customise your career journey, so that it’s as unique as you are - success is defined by you, we will provide the tools and flexibility, so you can make a meaningful impact, your way. 

• Transformative leadership, we will give you the insights, coaching and confidence to be the leader the world needs. 
• Diverse and inclusive culture, you will be embraced for who you are and empowered to use your voice to help others find theirs. 
• We have embraced Hybrid working at EY adding greater flexibility and autonomy to the roles of our employees. 

About EY

As a global leader in assurance, tax, transaction and advisory services, we’re using the finance products, expertise and systems we’ve developed to build a better working world. That starts with a culture that believes in giving you the training, opportunities and creative freedom to make things better. Whenever you join, however long you stay, the exceptional EY experience lasts a lifetime.

Inclusion & Diversity 

We hold a collective commitment to foster an environment where all differences are valued and respected, practices are equitable and everyone experiences a sense of belonging: Inclusion, diversity, and equity are part of who we are at EY. We believe that the highest-performing teams maximize the power of different perspectives and backgrounds. These teams are both diverse and inclusive and are willing to invite and learn from other perspectives. Our ability to include various viewpoints into our mindsets, behaviours and operations is fundamental to driving innovation, building strong relationships, and delivering the best solutions for our clients. 

We recognise the strength that comes from having a diverse workforce and building a culture where we support all our people to achieve their potential. You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

As an equal opportunities’ employer, we welcome applications from people of all backgrounds. Reasonable accommodations are offered at every stage of our recruitment process. 

Are you ready to shape your future with confidence? Apply today.

To help create the best experience during the recruitment process, please describe any disability-related adjustments or accommodations you may need.

If you can confidently demonstrate that you meet the criteria above, please contact us as soon as possible. 

IMPORTANT: Where Agency assistance is required, our Talent Team will engage directly with suppliers. CVs / Profiles should not be shared directly with Hiring Managers. Unsolicited CVs / Profiles supplied to EY by Recruitment Agencies will not be accepted for this role.