Marketing Events & Sponsorship Manager, Supervising Associate

Role Description: Supervising Associate, Brand Marketing and Communications (Sponsorship Activation Support)

Position Summary: The Supervising Associate in Brand, Marketing, and Communications will play a pivotal role in the pre-planning, execution, and post-event support of EY -Led and 3rd Party Sponsorship activations, and Signature Client Events ensuring a consistent and impactful brand presence across all these stages. Reporting to the Marketing Manager, this individual will manage a variety of deliverables, coordinate with internal teams (TME, Brand Experiences, EY Service Lines, Sectors and Alliances/Ecosystem Teams) and external partners, and oversee administrative tasks related to sponsorship engagements.

Key Responsibilities:

1. Pre-Event Planning:
   • Collaborate with marketing and business team leaders and stakeholders to understand sponsorship objectives and deliverables.
   • Develop detailed project plans leveraging existing templates, including timelines, resource allocation, and budget tracking.
   • Coordinate with creative teams to produce event materials such as banners, brochures, and digital content.
   • Manage vendor relationships, including sourcing and procurement of promotional items working across with Firm teams/resources.
   • Team with TME resources (when applicable) to ensure inclusive planning across the project portfolio when event experiences are additive to a sponsorship.
   • Ensure compliance to all policies, including brand guidelines across all sponsorship-related materials.
2. On-Site Event Execution:
   • Oversee the setup of sponsorship booths, displays, and branding elements at events.
   • Serve as the primary point of contact for on-site logistics and troubleshooting.
   • Coordinate with event organizers to ensure smooth integration of sponsored activities.
   • Support the team in engaging with attendees, capturing leads, and facilitating networking opportunities.
   • Manage staff schedules, responsibilities, and on-site coordination.
3. Post-Event Activities:
   • Lead the breakdown and post-event wrap-up, ensuring all materials are accounted for and properly stored.
   • Analyze event performance against objectives, providing reports and insights to the marketing team.
   • Coordinate with communications teams to develop post-event content, such as thank-you emails, social media recaps, and case studies.
   • Manage the follow-up process with leads and partners to maximize sponsorship ROI.
4. Administrative Responsibilities:
   • Maintain comprehensive records of sponsorship agreements, contracts, and related documents.
   • Track expenses and manage budgets to ensure adherence to financial guidelines.
   • Facilitate internal communication and updates regarding sponsorship activities.
   • Assist in the development and refinement of sponsorship processes and best practices.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 3 years of experience in marketing, event management, or sponsorship activation.
• Strong project management skills with the ability to manage multiple projects simultaneously.
• Excellent communication and interpersonal skills, with a focus on teamwork and collaboration.
• Proficiency in Microsoft Office Suite, project management software, and CRM tools.
• Ability to travel and work flexible hours, including weekends and evenings as required by event schedules.

Reporting Structure: This role reports directly to the Marketing Manager and works closely with other members of the Brand, Marketing, and Communications team, as well as cross-functional stakeholders.

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
• Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.